Got a small business? Are you looking for email marketing services for this year 2020? You are in the right spot! Below is a list of available and affordable email marketing services to help you achieve success.

But before anything else, let us talk about what are email marketing services.


Email Marketing services are commonly known as the software behind the strategies in email marketing. Choose the right email marketing software for your company that is suiting the needs, for this will create a big significant impact on your success. This software should possess the following features and specific functionalities:

1. Very efficient in email automation

2. Can provide accurate metrics

3. Better ticket monetization

4. Excellent in social media promotion

5. Measurable ROI

6. Can integrate CRM

7. Has A/B Testing tool

8. Can generate analytics and report

9. Easy to use

The email marketing service depends on what are the needs of your company. Therefore, list everything before choosing one. Below are some of the popular email marketing services used by large companies in different industries.


Active Campaign

A helpful marketing automation software that enables you to process email marketing and sales automation totally easy. It is also considered as a CRM software platform for many businesses. The automation they offered makes you easy to run your marketing.


This software comes with customizable email templates that can give you a better start. Also, they have live chats, emails and discussion forums that will bind together the team for one goal, success.

CM Commerce

CM Commerce or Campaign monitor Commerce is classified as a part of email marketing automation software wherein it uses automated emails to market your products and services. Through this, you’ll build and maintain meaningful interactions and engagements with your customers.


Designed for a pricing automation tool that pulls data from e-Commerce marketplaces and direct sellers. It enables marketers to effortlessly monitor competitor pricing and matching of products. Widely used by companies with a large catalog of products.


SendX is not a sister company for SendinBlue. It is just that they have “send” in their brand name. SendX is a relatively new contender when it comes to automated email marketing tools. One unique feature of this application is their “Opti-Send Technology” which automatically resends campaigns to contacts who didn’t open their first email.


Bloggers and publishers mostly subscribe to this email marketing services for this is built specifically for online creators like YouTubers and podcasters.

You can do a trial period for 14 days in this tool. Test all the services especially if you have an interest in becoming one of the highest-paid YouTubers.


Marketo develops and sells marketing automation software often used by medium-sized businesses with features including lead management, email marketing, digital ads, web management, customer-based marketing, and mobile marketing. It is built to help organizations automate and measure marketing tasks and workflows.


Owlreply is one marketing automation software excellent for email automation replies. Double your efficiency in answering relevant emails for it use keyword-based email replies. Through this application, your customer service team can respond personally and quickly to emails and messages received day by day. As a result, your company will be known for its excellent customer service.


MailChimp Automation is a web-based email marketing service that helps you design emails, share it on social media, integrate with services in hand and track your results. Most English-speaking users use this tool. MailChimp is expensive yet has a range of features that could help your business grow successfully.


This automated email marketing software is easy to use. It has a drag-and-drop feature that enables employees to segment email replies. It doesn’t only focus on email marketing but also on social media and more. By using the Benchmark, the growing audience (customers) will be valued because of its efficient scope of work it covered. Check this application and you’ll know.


Mautic is a free or an open-source marketing automation tool with a downloadable platform that enables your marketing strategy uplifted to its best performance. This application is used worldwide for people who love to start their email business.


Like other automated email marketing tool, this helps business owners to provide efficient automated replies to their customers and clients. There are integrated features from GetResponse that can enhance your marketing programs. Thus, making your old strategy become more productive.


Recommended to users and small businesses in a tight budget. They guarantee the free start of the user until you reach 1000 subscribers. They have this plan:

· Free – For 1 – 1000 subscribers, 12,000 emails per month, and limited features.

· $10/month – For 1 – 1000 subscribers, unlimited emails per month, and all features.

· $15/month – For 1001 – 2500 subscribers, unlimited emails, all features.

· $30/month – For 2501 – 5000 subscribers, unlimited emails, all features.

· $50/month – For 5001 – 10,000 subscribers, unlimited emails per month, all features.

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